because 50 years is something to celebrate.
Jayco RVs have always been a staple in family fun. So, to celebrate Jayco's 50th anniversary, we teamed up with LoSasso Integrated Marketing and created a video that told the Jayco story thorugh generations. With a simple split-screen, we compared 1968 – where it all began – to 2018 – 50 years later – and showed how family fun is gauranteed regarldess of the decade, as long as you travel with a Jayco.
The video was the center of Jayco's 50th anniversary campaign and now lives on the Jayco website.